Standalone pet food company launches

Published on: Feb 19, 2014

Former Del Monte Foods Pet Products business relaunches as Big Heart Pet Brands as largest standalone pet products company in North America.

Big Heart Pet Brands, previously Del Monte Foods' Pet Products business, announced Feb. 19 its launch as the largest standalone pet food and snacks company in North America. The creation of Big Heart Pet Brands follows the company's sale of its Consumer Products division to Del Monte Pacific Ltd., which closed Feb. 18.

The new name reflects the company's singular focus on the pet products market and underscores the company's purpose: nurturing the bond between pets and the people who love them, the announcement said. Big Heart Pet Brands will continue to deliver iconic and loved brands that cats and dogs love, including Milk-Bone, Meow Mix, Natural Balance, Kibbles 'n Bits, 9Lives, Milo's Kitchen, Pup-Peroni, Nature's Recipe, Canine Carry Outs, Gravy Train and other brand names.

"As a standalone pet products company, Big Heart Pet Brands will be singularly focused on capturing growth opportunities in the expanding $21 billion pet products category," said Dave West, president and chief executive officer of Big Heart Pet Brands. "We are uniquely positioned with a powerful and broad pet portfolio, strong position in key pet food categories, robust business fundamentals and a commitment to creating a better future for pets by nurturing the bond between pets and the people who love them."

Big Heart Pet Brands will leverage its scale, resources and singular pet products focus to provide innovative, insights-driven, category-leading pet products to the specialty, independent pet, mass and grocery markets.

"Every pet has a right to balanced nutrition, and so our promise is quality, accessible pet food and treats," added West. "We know that healthy, happy pets can make lives fuller."

Big Heart Pet Brands will remain headquartered in San Francisco, Cal., and continue to have office presences in Pittsburgh, Pa., and Burbank, Cal. The company will also maintain its existing pet food and snack manufacturing plants and distribution centers and sales offices.